Please note - The titles used in this document provide a clear structure to your business plan. You may choose to make minor changes to suit your particular situation.
Name:
Business Plan for:
(Please use this template in conjunction with the guide Prepare a business plan, where you will find information about how to use your business plan as well as instructions on how to use this template)
Document Version:
Date:
Completed by:
Business plan contents
Executive summary 4
1 Executive summary 4
2 Business details 5
3 Key personnel 6
Vision 8
4 The business idea 8
5 Business goals 9
6 What the business does 10
7 What makes the business different 11
8 Legal requirements 12
Sales and marketing 13
9 Market research 13
10 Profiling customers 14
11 Profiling competitors 15
12 Managing market risks 16
13 Pricing 17
14 Promotion and advertising 18
Running the business 19
15 Staff 19
16 Premises 20
17 Suppliers 21
18 Equipment 22
19 Managing operational risks 23
Finance 24
20 Start-up costs 24
21 Profit and loss forecast 25
22 Sourcing finance 26
23 Managing financial risks 27
24 Cashflow forecast 28
Company name:
Address:
Telephone number:
Legal status:
The business will: (Provide a brief description of what your business will do.)
Details of owner(s):
Position/main responsibilities:
Experience and knowledge of our industry:
Previous employment:
Key skills brought to the business:
Business experience and any training undertaken:
Academic/professional qualifications:
Most recent salary £:
Other key personnel (including shareholders):
Name(s):
Most recent salary/salaries £:
4 The business idea Sum up your business idea:
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Manunu